Pure Evil
Artist
Junior Member
Posts • 1,338
Likes • 340
December 2006
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Fairey Creates Propaganda Designs for Saks , by Pure Evil on Jan 12, 2009 12:31:22 GMT 1, Fairey Creates Propaganda-Inspired Designs for Saks 5th avenue
(department store)
NEW YORK—In the face of a still-sinking economy, Saks Fifth Avenue is preparing a bold marketing campaign for the spring, the New York Times reports.
The luxury-goods store hired street artist Shepard Fairey, best known these days for his ubiquitous Obama Hope poster, to design its catalog covers and shopping bags for the coming season. Fairey responded by creating a line of imagery modeled on the work of early-20th-century Russian Constructivist designer Alexander Rodchenko, known for his graphic, propagandist posters. Fairey said he also looked at morale-lifting agitprop posters made for the Works Progress Administration in the 1940s.
The Saks designs include a red, white, and black shopping bag emblazoned with the slogan "Want it!" in a bold black, white, and red and an ad featuring the text "Arm yourself...with a slouchy bag" that shows a model with such a bag raising one fist.
“Some people might think it could be making fun of what’s going on right now,” Fairey said. “But I think most people are sophisticated enough to realize it’s a way of grabbing attention. It’s commerce. I don’t think there is really any political statement embedded in this.”
“What we do every day, really, is propaganda,” said Terron E. Schaefer, the senior vice president for marketing at Saks.
Fairey Creates Propaganda-Inspired Designs for Saks 5th avenue
(department store)
NEW YORK—In the face of a still-sinking economy, Saks Fifth Avenue is preparing a bold marketing campaign for the spring, the New York Times reports.
The luxury-goods store hired street artist Shepard Fairey, best known these days for his ubiquitous Obama Hope poster, to design its catalog covers and shopping bags for the coming season. Fairey responded by creating a line of imagery modeled on the work of early-20th-century Russian Constructivist designer Alexander Rodchenko, known for his graphic, propagandist posters. Fairey said he also looked at morale-lifting agitprop posters made for the Works Progress Administration in the 1940s.
The Saks designs include a red, white, and black shopping bag emblazoned with the slogan "Want it!" in a bold black, white, and red and an ad featuring the text "Arm yourself...with a slouchy bag" that shows a model with such a bag raising one fist.
“Some people might think it could be making fun of what’s going on right now,” Fairey said. “But I think most people are sophisticated enough to realize it’s a way of grabbing attention. It’s commerce. I don’t think there is really any political statement embedded in this.”
“What we do every day, really, is propaganda,” said Terron E. Schaefer, the senior vice president for marketing at Saks.
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goffy
Junior Member
Posts • 1,401
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November 2006
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Fairey Creates Propaganda Designs for Saks , by goffy on Jan 12, 2009 12:48:04 GMT 1, O dear!
O dear!
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G-Man
Junior Member
Posts • 3,529
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November 2007
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Fairey Creates Propaganda Designs for Saks , by G-Man on Jan 12, 2009 12:49:14 GMT 1, Pop will eat itself
Pop will eat itself
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Karl Read
Artist
Junior Member
Posts • 3,555
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April 2008
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Fairey Creates Propaganda Designs for Saks , by Karl Read on Jan 12, 2009 12:55:17 GMT 1,
Dont see whats so bad about this, Shepard Fairey is also a graphic designer and runs studio number One, his design agency.
It's just something else he does, no suprise really. Hat off to him for being a talented commercial designer as well as a great artist. IMO of course. 
Dont see whats so bad about this, Shepard Fairey is also a graphic designer and runs studio number One, his design agency. It's just something else he does, no suprise really. Hat off to him for being a talented commercial designer as well as a great artist. IMO of course. |
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gbh
Junior Member
Posts • 2,595
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May 2006
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Fairey Creates Propaganda Designs for Saks , by gbh on Jan 12, 2009 14:07:44 GMT 1, he sold out years ago...the above should not be a surprise.
he sold out years ago...the above should not be a surprise.
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skanky
New Member
Posts • 887
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August 2007
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Fairey Creates Propaganda Designs for Saks , by skanky on Jan 12, 2009 16:11:26 GMT 1, he sold out years ago...the above should not be a surprise.
How is this selling out ? What a load of crap , Os Gemeos with Nike, Choe/Flores etc Addidas, Neate with Prada the list is endless. Im sure Shep is worried about all the doubters and haters he is probably the busiest artist in the world at present. What ever you think about his work he has always had a clear vision and message in his work.
he sold out years ago...the above should not be a surprise. How is this selling out ? What a load of crap , Os Gemeos with Nike, Choe/Flores etc Addidas, Neate with Prada the list is endless. Im sure Shep is worried about all the doubters and haters he is probably the busiest artist in the world at present. What ever you think about his work he has always had a clear vision and message in his work. |
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bonesy
Junior Member
Posts • 1,386
Likes • 264
July 2006
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Fairey Creates Propaganda Designs for Saks , by bonesy on Jan 12, 2009 16:27:07 GMT 1, he sold out years ago...the above should not be a surprise.
How many of "our" artists would have turned this offer down?
he sold out years ago...the above should not be a surprise. How many of "our" artists would have turned this offer down? |
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Fairey Creates Propaganda Designs for Saks , by cashman on Jan 12, 2009 16:29:44 GMT 1, he sold out years ago...the above should not be a surprise. How is this selling out ? What a load of crap , Os Gemeos with Nike, Choe/Flores etc Addidas, Neate with Prada the list is endless. Im sure Shep is worried about all the doubters and haters he is probably the busiest artist in the world at present. What ever you think about his work he has always had a clear vision and message in his work.
Banksy-Puma
he sold out years ago...the above should not be a surprise. How is this selling out ? What a load of crap , Os Gemeos with Nike, Choe/Flores etc Addidas, Neate with Prada the list is endless. Im sure Shep is worried about all the doubters and haters he is probably the busiest artist in the world at present. What ever you think about his work he has always had a clear vision and message in his work. Banksy-Puma |
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lee3
New Member
Posts • 832
Likes • 1,289
November 2009
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Fairey Creates Propaganda Designs for Saks , by lee3 on Jan 12, 2009 16:57:01 GMT 1, >>>How many of "our" artists would have turned this offer down? <<<
Not many, but there certainly are a few.
>>>How many of "our" artists would have turned this offer down? <<<
Not many, but there certainly are a few.
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Fairey Creates Propaganda Designs for Saks , by snausages on Jan 12, 2009 17:12:49 GMT 1, That clear vision was to be Sak's design agency?
Well some certainly would have, especially for Saks. How many of "our" artists would have made a 'career' out of anti-corporate, anti-establishment imagery, ...and then choose to be graphic design boy for one of the most exclusive retailers in the world?
I see it more like Fairey simply is a graphic designer.
That clear vision was to be Sak's design agency?
Well some certainly would have, especially for Saks. How many of "our" artists would have made a 'career' out of anti-corporate, anti-establishment imagery, ...and then choose to be graphic design boy for one of the most exclusive retailers in the world?
I see it more like Fairey simply is a graphic designer.
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Curley
Junior Member
Posts • 2,012
Likes • 7
June 2006
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Fairey Creates Propaganda Designs for Saks , by Curley on Jan 12, 2009 17:27:54 GMT 1, I prefer my street artists to be a little more subversive. 
The Joy of not being sold anything
uk.youtube.com/watch?v=o6c87zplceQ
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skanky
New Member
Posts • 887
Likes • 60
August 2007
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Fairey Creates Propaganda Designs for Saks , by skanky on Jan 12, 2009 17:30:59 GMT 1, Snausages I wondered how long it would take you, fact that you hate Sheps work so much makes me like it even more
Snausages I wondered how long it would take you, fact that you hate Sheps work so much makes me like it even more |
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Fairey Creates Propaganda Designs for Saks , by snausages on Jan 12, 2009 17:39:47 GMT 1,
I'm pleased I have so much power over you skank
And the truth is I don't 'hate' his work. I think those bags are very well 'designed.' He is a great graphic designer.
I'm pleased I have so much power over you skank And the truth is I don't 'hate' his work. I think those bags are very well 'designed.' He is a great graphic designer. |
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skanky
New Member
Posts • 887
Likes • 60
August 2007
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Fairey Creates Propaganda Designs for Saks , by skanky on Jan 12, 2009 17:46:06 GMT 1, Is there any chance you could stop liking Faile as well ? 
Is there any chance you could stop liking Faile as well ? |
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Fairey Creates Propaganda Designs for Saks , by snausages on Jan 12, 2009 17:52:38 GMT 1, Oh Skanks!  ...I guess you'll just have to stay glued to my comments to figure out which artists you like.
Oh Skanks! ...I guess you'll just have to stay glued to my comments to figure out which artists you like. |
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chief
New Member
Posts • 101
Likes • 1
September 2008
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Fairey Creates Propaganda Designs for Saks , by chief on Jan 12, 2009 19:35:46 GMT 1, he sold out years ago...the above should not be a surprise.
I'm sorry but this gets annoying every thread.
Dude didn't sell out because he never had rules to follow that said what he could and couldn't do. He's a "graphic design fine artist" which makes his stuff more accessible espc for ads and things of that nature. I could see if Banksy did a Saks ad campaign that'd be a whole other story but Shep is one of the few who can do this kind of stuff. He also makes it easier for other artists to get noticed by putting "street art" out on the forefront the way he does. Aside from Banksy Shep was one of the other artists that made me take noticed and now I'm head deep into the art world and I'm very happy bout that. Sure Green Day sold out but aside from making great material they also put a generation of kids onto real punk.
he sold out years ago...the above should not be a surprise. I'm sorry but this gets annoying every thread. Dude didn't sell out because he never had rules to follow that said what he could and couldn't do. He's a "graphic design fine artist" which makes his stuff more accessible espc for ads and things of that nature. I could see if Banksy did a Saks ad campaign that'd be a whole other story but Shep is one of the few who can do this kind of stuff. He also makes it easier for other artists to get noticed by putting "street art" out on the forefront the way he does. Aside from Banksy Shep was one of the other artists that made me take noticed and now I'm head deep into the art world and I'm very happy bout that. Sure Green Day sold out but aside from making great material they also put a generation of kids onto real punk. |
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Francis
Junior Member
Posts • 2,571
Likes • 137
September 2007
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Fairey Creates Propaganda Designs for Saks , by Francis on Jan 12, 2009 19:43:27 GMT 1, Andy Warhol would have climaxed sexually for this gig
Andy Warhol would have climaxed sexually for this gig
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Fairey Creates Propaganda Designs for Saks , by rhodesy2112 on Jan 12, 2009 22:16:04 GMT 1, Andy Warhol would have climaxed sexually for this gig
"Climaxed sexually"!!! dirty talk not your speciality Francis?
Andy Warhol would have climaxed sexually for this gig "Climaxed sexually"!!! dirty talk not your speciality Francis? |
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Fairey Creates Propaganda Designs for Saks , by mose on Jan 12, 2009 22:27:25 GMT 1, The hell many of you would have given Keith Haring.
The hell many of you would have given Keith Haring.
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chief
New Member
Posts • 101
Likes • 1
September 2008
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Fairey Creates Propaganda Designs for Saks , by chief on Jan 13, 2009 0:34:33 GMT 1, ^ my thoughts exactly.
^ my thoughts exactly.
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Fairey Creates Propaganda Designs for Saks , by snausages on Jan 13, 2009 3:19:56 GMT 1, The hell many of you would have given Keith Haring.
I'm not a huge Haring fan but (as far as I'm aware) Haring never mocked or made fun of consumer culture like Fairey has. Here's one of many such examples by Fairey, the "Obey Consume Repeat" poster ...and then he comes out with a line of designer bags for a high end retailer. It's yet another really bad joke.
But I'm tired of talking about Fairey, and bringing up Haring is an interesting point,
it's worth taking a look at his thoughts on art and commerce.
banksyforum.proboards82.com/index.cgi?action=display&board=general&thread=31478
The truth is Haring did get a lot of sh*t for "selling out." Personally I'd give him a little more leeway because in my eyes his pop up shop was as much art installation as it was store and I feel like most of his commercial work was true to his artistic vision.
The hell many of you would have given Keith Haring. I'm not a huge Haring fan but (as far as I'm aware) Haring never mocked or made fun of consumer culture like Fairey has. Here's one of many such examples by Fairey, the "Obey Consume Repeat" poster ...and then he comes out with a line of designer bags for a high end retailer. It's yet another really bad joke. But I'm tired of talking about Fairey, and bringing up Haring is an interesting point, it's worth taking a look at his thoughts on art and commerce. banksyforum.proboards82.com/index.cgi?action=display&board=general&thread=31478The truth is Haring did get a lot of sh*t for "selling out." Personally I'd give him a little more leeway because in my eyes his pop up shop was as much art installation as it was store and I feel like most of his commercial work was true to his artistic vision. |
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raiden
New Member
Posts • 512
Likes • 3
April 2008
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Fairey Creates Propaganda Designs for Saks , by raiden on Jan 13, 2009 4:49:15 GMT 1, Though last week I was complaining about Fairey's "Adopt" Dog poster... on this one, more power to him.
If you attack Fairey for this, where does that leave Murakami?
Fairey has answered the "sell out" charge time and time again - mainly by saying he's a graphic artist and self funded and does commercial graphic art commissions to finance his other activities ... namely a rather prolific wheat pasting operation even to this day that landed him in the clink for a night in August.
It is interesting to see the new era of Shepard Fairey now that he's arguably the top American pop / urban artist. While I will concede that I've been a bit disappointed with some of Sheaprd's moves post Obama print, I do think the charge of sell out is unwarranted and unfair - largely because he has been pretty consistent with his personal philosophies.
As for snausages post...
I would contend that Sheps been just as true to his artistic vision as Haring. From day one, Shep has been about pushing the limits of street branding and subverting commercialism.
Not to get too philosophical... But using Sheps own words...
In his 1990 manifesto, Fairey wrote that “the Giant sticker campaign can be explained as an experiment in Phenomenology. Heidegger describes Phenomenology as ‘the process of letting things manifest themselves."
Consequently, if you view Sheps work as this experiment in "Phenomenlogy," Shep has been remarkably consistent from day one in manufacturing imagery that causes people to contemplate the juxtaposition of dominant paradigms with subversive messages - while manufacturing artistic phenomena.
The cop out is simply saying because we're talking and dissecting this, Shep has been consistent with his artistic philosophy.
Though last week I was complaining about Fairey's "Adopt" Dog poster... on this one, more power to him.
If you attack Fairey for this, where does that leave Murakami?
Fairey has answered the "sell out" charge time and time again - mainly by saying he's a graphic artist and self funded and does commercial graphic art commissions to finance his other activities ... namely a rather prolific wheat pasting operation even to this day that landed him in the clink for a night in August.
It is interesting to see the new era of Shepard Fairey now that he's arguably the top American pop / urban artist. While I will concede that I've been a bit disappointed with some of Sheaprd's moves post Obama print, I do think the charge of sell out is unwarranted and unfair - largely because he has been pretty consistent with his personal philosophies.
As for snausages post...
I would contend that Sheps been just as true to his artistic vision as Haring. From day one, Shep has been about pushing the limits of street branding and subverting commercialism.
Not to get too philosophical... But using Sheps own words...
In his 1990 manifesto, Fairey wrote that “the Giant sticker campaign can be explained as an experiment in Phenomenology. Heidegger describes Phenomenology as ‘the process of letting things manifest themselves."
Consequently, if you view Sheps work as this experiment in "Phenomenlogy," Shep has been remarkably consistent from day one in manufacturing imagery that causes people to contemplate the juxtaposition of dominant paradigms with subversive messages - while manufacturing artistic phenomena.
The cop out is simply saying because we're talking and dissecting this, Shep has been consistent with his artistic philosophy.
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Fairey Creates Propaganda Designs for Saks , by nightrix on Jan 13, 2009 13:44:22 GMT 1, What does the OP think of this?
What does the OP think of this?
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...I guess you'll just have to stay glued to my comments to figure out which artists you like.
